Shoe4You - XSRY

XSRY is a target group specific, individual Shoe4You store brand in the accessories product area. The project ranged from research to name finding to concept and refinement of the new brand to Packaging Design. The XSRY brand is applied on all products advertising, in-store branding and packaging elements such as hang tags, punch labels and sleeves.

Photos: Hans Leitner

→ Shoe4You Basic, 1994, Pascottini
→ Shoe4You Kovo, Junior, S4Y Girls